July.21,2010

If you love Panerai watches, then you’re going to love the ne tool you can use to access the world of your favourite watches wherever you are: the new application created by Officine Panerai for iPhon is now available.

This application offers a wide range of images and information about the latest collection of Panerai watches and up-to-the-minute news and it will be regularly updated so customers and fans of the brand can keep upwith what’s happening. New content will be available on a monthly basis,with comprehensive focuses on products and initiatives that Officine Panerai is promoting round the world.

The Panerai application for iPhone is a handy tool to easily locate the Panerai boutiques nearest to you and get in touch with them directly; and it even lets you download Wallpapers or have fun with the amusing games to test your knowledge of the Panerai watches.

The application is available in Italian and English and you can download it at no cost from the Officine Panerai website (www.panerai.com) or from iTunes:

http://itunes.apple.com/us/app/panerai/id379888363?mt=8